Resources
Operator playbooks, from people who ran the floor.
Specific, mechanism-first guides for the problems this industry actually has — occupancy, speed-to-lead, and getting out from under referral fees. We publish them as they're ready, and we won't pad this page to look bigger than we are.
More guides in progress
The true cost of a referral-fee move-in
A plain worksheet for putting your own per-placement number next to a flat subscription — the same math the ROI calculator runs, on paper for your board.
Speed-to-lead in senior living
Why the first hour after an inquiry decides whether you get the tour, and the specific automations that make sure a family never waits on a human's memory.
Leaving a lead marketplace without losing volume
How a directory listing plus your own capture forms replace rented inquiries — and how to run both in parallel while you transition.
A 30-day census forecast you can trust
What actually goes into a probability-weighted move-in timeline, and how expected move-out tracking keeps it honest.
Migrating data without a six-month project
The column auto-detection and duplicate handling that let your residents and prospects come across in an afternoon, not a quarter.
Press
We're early. Rather than post logos we haven't earned, we'll list coverage here as it publishes — our co-founder's operator career has already been covered in outlets like Senior Housing News, McKnight's Senior Living, Provider Magazine, Senior Living News, and product coverage will land in this space, not before.